DEKLUTTER LIKE A KARDASHIAN
Everyone who wears makeup has, at some point, kept a product for too long. But when you open a once-beloved lipstick, like Kourtney Kardashian did this week, and find mold growing inside, it’s a definite sign
Everyone who wears makeup has, at some point, kept a product for too long. But when you open a once-beloved lipstick, like Kourtney Kardashian did this week, and find mold growing inside, it’s a definite sign that you need a clear out. On her website Kourtney revealed that the offending item was bought at least six years ago, before the birth of her oldest child Mason, and it’s believed that many women across the UK and America keep old makeup for similar amounts of time. Take these tips on how to clean up your stash before you end up like Kourtney.
KNOW YOUR EXPIRY DATES
You wouldn’t eat food that’s months past its best-before date, so why would you use expired makeup? Learn how long your makeup will last before going off and label it accordingly when you open it. For example, liquid foundation should be kept for 6 months, lipstick and eyeliner can be kept for 18-24 months, but mascara should be binned after just three to prevent eye infections.
WHAT ARE FRIENDS FOR?
Like Kourtney with her beauty editor bff Sarah Howard, why not invite a friend round and make an evening of going through all your unwanted makeup? You can turn it into a fun night with wine, snacks, and looking through old photos to laugh at how you used to do your eyebrows. Anything unused or just opened that is still in date can be sanitised and given to a friend or relative who might like it, or even sold online if it is a desirable or limited edition item. Otherwise – trash it.
FIND THE RIGHT SUPPORT
A large makeup stash can be daunting to go through. If you buy lots of makeup regularly, you may feel ashamed of how many unopened and barely used items you own, and this will make you avoid the task of cleaning out your beauty cabinet. Look at your spending habits – why do you own so much makeup? Is it a quick and easy pick-me-up for when you feel down, or simply impulse buys at the drugstore? One way to curb spending is to avoid beauty stores and delete your credit card information from all beauty sites online, meaning you need to enter it manually every time – giving you a chance to reflect on whether you really want that highlighter. In addition, online forums like r/makeuprehab can provide support and advice for decluttering and changing spending habits.
CHANGE YOUR STORAGE
One of the most common reasons for letting makeup expire is that you just forget you own it – you buy a new lipstick and your old favourite is pushed aside. You can avoid this by changing the way you display makeup – don’t shove it in a bag or a box, but have cute storage solutions like these which allows you to see (and use!) everything you own.